Hi there. I’m a senior marketing and strategy leader with extensive experience in defense and distribution. I've spent my career building exceptional marketing programs in high-growth businesses, and now offer those services as a consultant.
Jeremy Stobo
Hello, and thanks for stopping by.
This is my personal site, where I outline my work as a senior marketing and strategy leader with deep experience in the defense sector. For nearly a decade, I served as Vice President of Marketing & Strategy at Rampart International—Canada’s largest distributor of operational equipment to military and law enforcement. During that time, I led marketing, business intelligence, systems architecture, and strategic planning across the organization, helping the company expand its market share, enter new product categories, and grow into the national leader it is today.
I now run a marketing consultancy, called Motive Strategic where I help companies of all types forge new avenues of success through strategic marketing and organizational planning.
Quick highlights
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17 years leading marketing, strategy, and operations in high-growth environments
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Led strategic planning across multiple companies, including post-acquisition integrations
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Built and scaled brands from startup to IPO, including digital infrastructure and automation
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Extensive experience in defense sector distribution, product-focused business, digital marketing and e-commerce
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Proven success in CRM architecture, business intelligence, and enterprise systems design
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Trusted partner to founders and leadership teams navigating complexity and change
TRUSTED PARTNER IN THE DEFENCE INDUSTRY
MARKETING LEADERSHIP TO TURN YOUR AMBITION INTO ACTION.
MARKETING SERVICES
I offer Fractional Chief Marketing Officer (CMO) services for companies who need leadership support from within. As opposed to an outsourced agency, I integrate with your team to help solve business problems, offer strategic insights and drive execution.
FRACTIONAL CMO
IN-HOUSE LEADER
FULL SERVICE AGENCY
Fully integrates with your leadership team
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Owns business goals, not just project objectives
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Integrates into your existing business platforms and communication tools
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Access to third-party expertise
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Month to month billing, no long-term commitment
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Operational leadership, from tech stacks to project management to organizational design
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LET'S TURN YOUR AMBITION INTO ACTION
Senior leadership when you need it - for part time support or a concentrated sprint.
No long-term commitments required.
HIGH IMPACT, LOW COST
BETTER MARKETING, FEWER HEADACHES
I fully integrate with your leadership team to own business goals, not just project objectives. I work side-by-side with your team from ideation to execution.
HIT YOUR COMMERCIAL MILESTONES FASTER
I produce marketing that drives a measurable impact. My approach blends creativity, data, and proven expertise to move your business forward.
AREAS OF EXPERTISE
STRATEGIC MARKETING LEADERSHIP
Working with leadership, I build a clear, detailed strategy that directly supports your business objectives.
CONTENT STRATEGY & MESSAGING
I can help develop clear, compelling messaging that helps communicate your value and win over government, business, and public audiences.
MARKETING OPERATIONS
I work with your team implement the systems, processes and expertise to consistently deliver high quality marketing.
CREATIVE AND BRANDING
Marketing designed to drive intention, not attention. Clear, impactful creative that leaves an impression.
LEAD GENERATION AND SALES ENABLEMENT
Tools and tactics to help your sales team identify, prioritize and maximize sales opportunities.
GO-TO-MARKET AND SPECIAL PROJECTS
Project management, including program implementation, and go-to-market planning.
LET'S TURN YOUR AMBITION INTO ACTION
Book your discovery call now to discuss your objectives
HOW I WORK
It all starts with a discovery call.
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START WITH A DISCOVERY CALL (OR MEET IN PERSON)
We’ll talk through your goals, challenges, and what you want marketing to accomplish.
CONFIRM THE FIT
If my expertise aligns with what you need, we’ll outline the right engagement model for your business.
GET A 30 MINUTE OPPORTUNITY ASSESSMENT
I’ll walk you through where the biggest marketing opportunities are—and what’s holding you back.
EXPERIENCE THE IMPACT OF FRACTIONAL CMO HELP
With leadership embedded directly into your business, your marketing becomes clearer, more strategic, and more effective.
LET'S BUILD SOMETHING GREAT
Enter your email to book a free discovery call.